Domain Flipping Reality
Domain flipping is all the rage right now – and the big bucks sales at sites like Flippa.com make it easy enough to see why. Dedicated domain flippers make a lot of money. Even casual domain flipping can be quite lucrative if you know what you are doing – or just get lucky. While you can make a lot of money selling naked domains – there is even more money to be made in selling finished sites. Site flipping is taking domain flipping to the next level. It is kind of like Monopoly. Sure, owning Park Place is great – but owning Park Place with a dozen hotels on it can make it much easier to sleep at night. Well, I sleep better on a sack o’cash, I can only presume you do as well.
Selling an empty domain has the potential to make you rich, but if you can learn to either build out a site or acquire a well-made site and monetize it, it will often sell for a lot more money. Building traffic is the single most lucrative way to improve your empty lot – but traffic alone won’t do it if the place looks rundown when buyers come by. Curb appeal is the real estate term for a house that draws buyer’s in all the way from the curb. The place just looks inviting and enticing. If your web site is clean and well-laid out, has great content, and lots of potential for growth – it will fetch a nice price regardless of whether or not it has made any money yet. Of course, if it is ALSO making money, you are going to be much happier with the sales price.
There are many different levels of domain and site flipping. Some people want to just flip domains, simple and fast. Make a quick buck and leave the real estate development to others. Some people love to build sites and sell them as soon as the walls are standing. This is faster, of course, than waiting for traffic and revenue to build. Some people buy a run-down web site, slap some white paint on it and cash in. Still others, build a site out, lavish it with content, create floods of traffic, and then sell it for a nice price. All of these methods work, so there is no right or wrong way to approach it. Selling 20 domains at an average of $100 each makes the same money as selling five $400 sites or one single $2,000 site. It all depends on what you love to do.
If you like to do research but hate to write, domain flipping could be for you. If you love to build sites and create traffic, some level of site flipping could be for you.
Of course, there are also those on the other end of the spectrum. Some people are more like resort owners. They love to see the crowds come in and spend money, so they hang onto sites and let them continue to grow and build revenue year after year. This can be done passively or actively, depending on the type of site.
No matter how you like to make money online, there is plenty of room for you to find your style and make money doing it. Just be aware that none of this is going to fall in your lap. There is no magic button that makes you rich – but there are plenty of legitimate pathways to success online.
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My name is Julie Renee Holland, I started creating cash generating sites for my own use, but soon realized that others can benefit from these sites as well. I use this blog to show off sites that are for sale. While I own over 400 domain names, only a handful are available for sale at any time. I have been developing web sites since the late 90's and I love seeing how quickly I can get them to rank in Google. My record so far is two hours. If you want to be among the first to know when sites are listed for sale, be sure to join my newsletter list. 
